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4 posts on this topic.
Jun 18, 2026
6 min read
Sumit Jagdale
agentic-commerce
For twenty years the web rewarded a particular kind of effort. You earned a position on the results page, made the click irresistible, and trusted a shopper to do the rest: open the tabs, weigh the…
Jun 15, 2026
6 min read
Sumit Jagdale
agentic-commerce
A shopper who would have discovered your store last year still wants exactly what you sell, yet she never arrives the way she used to. She opens an assistant, describes the thing she needs in a…
Jun 2, 2026
6 min read
Sumit Jagdale
agentic-commerce
For most of retail history, the shelf was a physical negotiation. You fought for eye level, for the endcap, for the position beside the register. Search moved that fight onto the results page, where…
May 22, 2026
9 min read
agentic-commerce
There are two moments when a description gets read. The first is after a click, when a human who has already expressed interest in an item needs enough information to confirm the decision they're…